As the digital marketing field continues to experience unprecedented growth, companies are always looking for social media specialists to help them expand their online presence. That said, this is a crowded industry, and the best opportunities always invite the strongest competition. To generate interviews during your job search, you need an accomplishment-driven resume that demonstrates your ability to execute successful marketing campaigns and create exceptional brand messaging that connects with target audiences.

Key Takeaways

  • Emphasize your digital marketing expertise: Showcase your background in online advertising using tangible examples from your career, such as social media campaigns you managed on Instagram, Facebook, TikTok, and LinkedIn.
  • Quantify your accomplishments: Incorporate eye-catching numbers and metrics to highlight campaign performance, such as notable increases in user engagement, followership, brand recognition, and sales conversions.
  • Optimize for the ATS: Feature keywords and skills directly from the job description to ensure compliance with applicant tracking systems (ATS), such as HootSuite, brand messaging, and content marketing.

Social Media Resume Examples and Templates [Download in App]

Social Media Coordinator Resume Example

Why this social media coordinator resume example is strong:

Chris Jackson’s resume delivers clear, metric-driven achievements and demonstrates career progression from assistant to coordinator. Each bullet is purposeful and performance-based, aligning with real-world expectations for the role.
To fine-tune your own layout and sections, check out How to Build a Resume.


Social Media Manager Resume Example

Why this social media manager resume example is strong:

Shawn White’s resume stands out with a combination of team leadership and campaign-level results. Clear growth metrics and budget impact signal strategic thinking.
For tips on organizing your resume for hiring impact, check out Best Resume Formats


Social Media Intern Resume Example

Why this social media intern resume example is strong:

Avery Harris’s resume makes the most of limited experience by showcasing direct contributions and real growth results. It’s clear, organized, and impact-focused.
Learn how to craft your first resume in How to Write a Resume with No Experience


Social Media Specialist Resume Example

Why this Social Media Specialist resume example is strong:

Jesse Martin’s resume uses specific metrics and platforms to position them as a data-savvy strategist. Each bullet shows a direct result tied to a marketing goal.
To improve section structure, check out How to Build a Resume


Social Media Marketer Resume Example

Why this social media marketer resume example is strong:

Skyler Lewis demonstrates campaign-level success with real numbers tied to e-commerce and community growth. Each bullet shows clear ownership of strategy and outcome.
Get help organizing your resume with Best Resume Formats


Social Media Strategist Resume Example

Why this Social Media Strategist resume example is strong:

Logan Hall’s resume combines strategic impact with business metrics. The resume tells a story of leadership, data fluency, and tactical execution.
Learn more about aligning your resume with your goals in How to Build a Resume


Digital Content Specialist Resume Example

Why this Digital Content Specialist resume example is strong:

Devon Young’s resume clearly communicates value through numbers, content variety, and strategic SEO work. Every section adds proof of impact.
To list your education properly, check How to List Your Education on a Resume


Community Manager Resume Example

Why this Community Manager resume example is strong:

Blake Allen’s resume shows community building in action with data-backed results and platform-specific strategies. It’s personal, polished, and effective.
Explore tips for managing resume length and relevance in How Long Should a Resume Be?


Social Content Creator Resume Example

Why this Social Content Creator resume example is strong:

Reese King’s resume captures creativity and performance with a clear focus on video, trends, and storytelling. Each result ties back to platform success.
For guidance on tailoring a resume for creative roles, visit AI Resume Builder


Social Engagement Specialist Resume Example

Why this Social Engagement Specialist resume example is strong:

Sam Wright’s resume highlights the ability to create meaningful user connections and improve sentiment through smart engagement strategies.
To optimize layout and detail, see How to Build a Resume


Social Analytics Specialist Resume Example

Why this Social Analytics Specialist resume example is strong:

Chris Jackson’s resume connects real campaign improvements to specific analysis techniques and tools. It’s strategic and clearly data-driven.
To explore bethe st formats, visit Best Resume Formats


Influencer Marketing Coordinator Resume Example

Why this Influencer Marketing Coordinator resume example is strong:

Jesse Martin’s resume demonstrates hands-on success with real brand partnerships and influencer-driven results. It’s focused, targeted, and rich in impact.
Learn how to showcase promotions or growth with How to List Promotions on Resume


Paid Social Media Specialist Resume Example

Why this Paid Social Media Specialist resume example is strong:

Logan Hall’s resume is results-focused, performance-oriented, and grounded in ROI. Each bullet shows how paid ads contribute to growth.
Explore more performance-focused resume tips at AI Resume Builder


Content and Social Media Manager Resume Example

Why this Content and Social Media Manager resume example is strong:

Devon Young combines creative writing with measurable results across content and campaigns. The resume showcases both brand voice and impact.
Discover how to align content skills with social results in How to Build a Resume


Instagram Content Manager Resume Example

Why this Instagram Content Manager resume example is strong:

Blake Allen’s resume reflects platform expertise and strong creative output with clear impact on sales and community growth.
Get creative resume inspiration from AI Resume Builder


Social Media Video Editor Resume Example

Why this Social Media Video Editor resume example is strong:

Skyler Lewis clearly shows how video output translates to viewership, retention, and growth—crucial metrics for this role.
Learn how to structure your experience effectively at How to List Promotions on Resume


Social Media Copywriter Resume Example

Why this Social Media Copywriter resume example is strong:

Reese King connects writing directly to engagement outcomes while showing collaboration and content ownership.
Refine your resume sections with How to Build a Resume


TikTok Content Strategist Resume Example

Why this TikTok Content Strategist resume example is strong:

Avery Harris’s resume focuses on fast growth and creative strategy with metrics that showcase deep platform knowledge.
Need help starting out? Read How to Write a Resume with No Experience


Social Listening Analyst Resume Example

Why this Social Listening Analyst resume example is strong:

Sam Wright connects social intelligence tools to measurable outcomes in product, content, and support. Each bullet is data-backed.
Explore how to align experience with business goals at How to Build a Resume


Facebook Ads Manager Resume Example

Why this Facebook Ads Manager resume example is strong:

Devon Young’s resume showcases mastery of campaign management, budget control, and performance tracking—ideal for paid media roles.
Learn more about results-based formatting at Best Resume Formats


Social Media Text-Only Resume Examples

  • Social Media Coordinator
  • Social Media Manager
  • Social Media Intern
  • Social Media Specialist
  • Social Media Marketer
  • Social Media Strategist
  • Digital Content Specialist
  • Community Manager
  • Social Content Creator
  • Social Engagement Specialist
  • Social Analytics Specialist
  • Influencer Marketing Coordinator
  • Paid Social Media Specialist
  • Content and Social Media Manager
  • Instagram Content Manager
  • Social Media Video Editor
  • Social Media Copywriter
  • TikTok Content Strategist
  • Social Listening Analyst
  • Facebook Ads Manager

Chris Jackson
[email protected] | New York, NY 10002 | LinkedIn | Portfolio

Profile

Social Media Coordinator with four years of experience supporting digital brand strategy and executing platform-specific content across Instagram, TikTok, and LinkedIn. Skilled in influencer outreach, content scheduling, and performance tracking. Known for boosting engagement through data-informed creative planning and cross-platform alignment.

Professional Experience

Social Media Coordinator | Studio Bloom, New York, NY | June 2022 to Present

  • Increased Instagram engagement by 61% in one year by refining the visual content mix and optimizing post times using insights
  • Coordinated weekly influencer partnerships that averaged 14,000 impressions per post and improved brand visibility
  • Built monthly reports using Hootsuite and platform analytics to inform content direction and present KPIs to leadership

Marketing Assistant | Lumen Digital Group, Brooklyn, NY | June 2021 – May 2022

  • Assisted in launching TikTok campaigns that grew followers by 22% and supported weekly short-form content production
  • Created and maintained posting calendars across Instagram, Twitter, and LinkedIn to ensure consistent publishing
  • Tracked campaign performance using native analytics and provided weekly updates to the marketing team

Education

Bachelor of Arts (B.A.) in Media and Communications
Fordham University, New York, NY | May 2021

Key Skills

  • Content scheduling
  • Engagement tracking
  • Influencer outreach
  • Platform analytics
  • TikTok strategy

Certifications

Meta Certified Digital Marketing Associate | 2021
Hootsuite Social Marketing Certification | 2022

How to write a social media resume

1. Select a suitable layout and design for your social media resume

The design of your resume is your first opportunity to show potential employers that you have a talent for branding and digital presentation. Select a professional template that balances aesthetics with a clean, single-column structure. Avoid modern, two-column layouts that tend to waste valuable page space and clutter your bullet points. Rather than relying on graphics and icons, opt for a design that employs limited visual elements, allowing your marketing accomplishments to speak for themselves.

2. Write a compelling profile summarizing your social media qualifications

As a social media specialist, you understand that you have a limited window to make a strong impression on the reader. Think of your opening summary as an elevator pitch that immediately shows potential employers how your marketing expertise can enhance their digital advertising efforts. Start with a sentence that includes your title, years of experience, and three to four specializations that align with the job description.

Use the remainder of your paragraph to capture your personal brand and highlight impressive achievements that can set you apart from the applicant pool. For example, if you led successful social media campaigns for new product launches that contributed to over $3 million in sales, include this information directly in your profile to maximize visibility.

Strong summary example for a social media manager

Social Media Manager with five years of experience creating content strategies for consumer brands across Instagram, TikTok, and Facebook. Skilled in growing follower bases, increasing engagement, and leading influencer collaborations. Managed campaigns that increased brand reach by 80% and tripled monthly user interactions.

Weak summary example for a social media manager

I have worked in social media for five years. I can use Instagram, TikTok, and Facebook, and have helped grow brands. I’m good at working with others and managing posts.

3. Incorporate a results-focused work history section for your social media resume

When it comes to hiring social media specialists, the first things employers look for are data-driven insights and campaign metrics. Your professional experience section needs to show that you can consistently generate positive results and execute marketing campaigns at a high level. For instance, did your posts drive engagement? Did you increase CTR or achieve a 100% campaign ROI? Were you able to grow followership and brand awareness? Incorporating these types of analytics adds a tangible element that substantiates your digital marketing achievements.

In addition to featuring numbers, emphasize your ability to cultivate creative strategies and impactful marketing content that genuinely connects with users. Highlight your experience collaborating cross-functionally to establish cohesive brand identities and achieve business objectives. This sends a clear message that you’re a talented social media strategist and an ideal culture fit for the organization.

Strong experience example for a social media specialist

Social Media Specialist | BrightGlow Cosmetics | Los Angeles, CA | March 2021 to present

  • Increased Instagram engagement by 150% in six months through data-driven content adjustments and targeted hashtags
  • Developed and managed a micro-influencer program that boosted TikTok impressions by 400%
  • Created and scheduled content calendars across four platforms, maintaining consistent brand voice and visual identity
  • Analyzed performance using Google Analytics and Sprout Social, presenting monthly reports to senior marketing leaders

Weak experience example for a social media specialist

Social Media Specialist | BrightGlow Cosmetics | Los Angeles, CA | March 2021 to Present

  • Posted content daily on Instagram and Facebook
  • Helped the brand with social media marketing
  • Talked to followers and answered comments
  • Used tools to look at content performance

4. List your education and any pertinent certifications for a social media role

While your hands-on experience in social media marketing will always be the determining factor during the job hunt, your education and certifications are still important to highlight on your resume. Most organizations prefer or even require a bachelor’s degree in marketing, communications, or English. You can also bolster your application by obtaining certifications from widely recognized institutions such as Meta, Hootsuite, Google, and HubSpot. This demonstrates your commitment to continuous learning and growth as a marketing professional.

Education example for a Social Media Coordinator

Bachelor of Arts (B.A.) Communications | May 2022
University of Texas at Austin | Austin, TX

Relevant certifications:

Meta Social Media Marketing Professional Certificate | Coursera | 2023
Hootsuite Social Marketing Certification | Hootsuite Academy | 2022
Google Digital Marketing & E-commerce Certificate | Google | 2022

5. Highlight your essential abilities and technical proficiencies for a social media role

With a background in digital marketing, you understand how vital keyword optimization is for achieving desired results. Because most organizations rely on applicant tracking systems (ATS) to identify quality candidates, you need a robust skills section that allows you to feature key terms from the job posting. Feature a blend of marketing terminology, technical proficiencies, and leadership skill sets to show hiring managers that you’re a versatile professional who excels individually and in team-based environments. Below, you’ll find a list of skills to consider adding to your social media resume:

Over 20 hard and soft skills for social media resumes
Adobe Photoshop Brand messaging
Brand storytelling Community management
Content marketing Copywriting
Creative strategy Crisis communication
Cross-functional collaboration Customer engagement
Data analytics Email marketing
Facebook Ads Manager Google Analytics
HubSpot Influencer marketing
Instagram Marketing research
Performance reporting Platform trends research
Short-form video creation Social media strategy
TikTok Video editing
Visual branding

How to pick the best social media resume template

Your resume template should reflect the balance between style and substance. As a social media professional, your resume is a chance to show design awareness—but always prioritize readability. A template that uses clean lines, clear sections, and logical formatting will reflect your organizational skills and eye for presentation.

Choose a layout that gives room to highlight campaigns, skills, and certifications. If you’re in a creative role, like a social media content creator, a slight use of color or visual markers can help showcase personality. But don’t overdo it—a cluttered or gimmicky resume can distract from your qualifications.

Above all, your template should guide the reader through your story with ease and visual clarity. Make sure it aligns with the role and audience you’re targeting.

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Frequently Asked Questions: Social Media Resume Examples and Advice

What are common action verbs for social media resumes?

Start each bullet point with a powerful action verb to add an engaging and dynamic element to your content. Using proactive language allows the hiring manager to fully visualize your contributions, whereas passive verbiage, such as “helped,” “assisted,” and “responsible for,” tends to place you in much more of a supporting role. To help you out, we’ve compiled a list of action verbs you can use to craft the professional experience section of your resume:

Action verbs
Analyzed Boosted
Built Collaborated
Communicated Conducted
Created Defined
Developed Drove
Enhanced Evaluated
Executed Engaged
Grew Identified
Implemented Improved
Launched Led
Managed Monitored
Oversaw Performed
Planned Promoted
Spearheaded Streamlined
Targeted Tracked

How do you align your resume with a job posting?

According to the Bureau of Labor Statistics, marketing occupations are expected to grow by 6% over the next decade. While social media-related jobs are abundant on the open market, you won’t get far in the hiring process without a strong resume that is carefully tailored for individual applications. This goes beyond simply inserting keywords to appease the ATS; you need to provide concrete evidence that you have the background and qualifications that companies are looking for.

For example, if an organization is targeting a candidate with expertise in Google Analytics and HubSpot, provide insights into how you leveraged these tools to inform successful campaign strategies. If a job posting is centered around brand messaging, highlight your ability to create engaging content that truly encapsulates the brand’s unique identity.

What is the best social media resume format?

The reverse chronological format is the best option for social media specialists. This approach places your most recent experience towards the top of your document, allowing hiring managers to view your achievements and career progression quickly. A combination approach should only be considered by entry-level candidates who need to compensate for a lack of work history by featuring academic projects, certifications, and internships.

Kara Dennison

Head of Career Advising

Kara Dennison, SPHR, CPRW, EC is an Executive Career and Leadership Coach, Organizational Strategy Consultant, and CEO of Optimized Career Solutions. With certifications as a Senior Professional in Human Resources (SPHR), Professional Resume Writer (CPRW), and Encouragement Consultant (EC), Kara brings a unique blend of strategic insight, behavioral science, and personal development to her work. Her career began in corporate recruiting and HR leadership, where she partnered with C-suite executives to hire top performers and reviewed more than 500,000 resumes. That experience ignited her passion for helping high-achieving professionals clarify their path, tell their story with impact, and advance into roles they love.

Today, Kara coaches executives and consults with organizations on culture, communication, and leadership development. She’s been named a Top 101 Global Employee Engagement Influencer by Inspiring Workplaces for 2023, 2024, and 2025, and contributes regularly to Forbes on topics like career growth, leadership trends, and the evolving workplace. Her work has appeared in Fast Company, LifeHacker, Thrive Global, and other leading outlets. Through one-on-one coaching, brand strategy, and organizational consulting, Kara’s mission is simple: empower professionals and leaders to live impactful lives, showing up with clarity and confidence so they and their teams can thrive.

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